No wonder this would be a small but excellent addition. The reverse Engineering expert Jane Manchun Wong has found a new finding on Instagram- Instagram is currently working on an option to that would be able to separate new and old likes on your posts, enabling you to see the last activity more easily and take necessary action on the same.
As you can see the image above, the Likes listing is separated into new and earlier sections so that one can easily spot the recent activity. This particular feature has been in testing on Android for the last few months, but it would be something new for the iOS if rolled out in a right manner.
This particular option could make things a lot easier for the businesses as they can track all the latest activities, gain more insight about who their posts are appealing to and interact with each every customer based on their individual interests.
The update would be small but it would be very helpful for ones who seek to maximize their strategy, enabling more insight into the specific audience appeal of each post.
Along a similar line, Instagram Creator accounts now have access to a new chart of followers and unfollowers, helping to provide additional context on account performance.
Talal Alsardy (and shared by Matt Navarra), first spotted that this new option adds additional context to your Instagram’s performance analytics. Right now this feature is only available on Instagram Creator Accounts not a feature of regular business account as of yet.
Instagram has always been tweaking and updating its tools. These particular additions are fairly minor in the broader scheme, it’s definitely interesting to see where the platform is focusing, and in what areas Instagram sees the potential for improvement.