Free Instagram audit

Social

Instagram capabilities

Instagram is the shopfront. The agent can publish photos, reels, and carousels, reply to comments and mentions, answer direct messages inside existing conversations, and report on what is performing.

30 capabilities

Good for

  • Publishing posts, reels, and carousels
  • Replying to comments and mentions
  • Answering DMs in active conversations
  • Reading reach and engagement

What it cannot do

  • Can only send direct messages in existing conversations; cannot start a new thread.
  • Publishing and insights need an Instagram Business or Creator account connected to a page.
  • Stories and live broadcasts can be read, but stories cannot be published through these tools.

What we'll ask for

  • Read your media, comments, messages, and insights
  • Publish posts, reels, and carousels as you
  • Reply to comments and send direct messages in existing conversations

Try asking

  • "Publish this week's carousel with a caption from my notes"
  • "Reply to every comment from the last 24 hours"
  • "Show me which reel got the most reach this week"

All Instagram capabilities

These act through your connected Instagram account.

Read

  • Get conversationINSTAGRAM_GET_CONVERSATION

    Reads one direct message conversation's details.

  • Read comment repliesINSTAGRAM_GET_IG_COMMENT_REPLIES

    Reads the replies to one comment.

  • Get mediaINSTAGRAM_GET_IG_MEDIA

    Reads one photo, video, story, reel, or carousel.

  • Get carousel itemsINSTAGRAM_GET_IG_MEDIA_CHILDREN

    Reads the items inside a carousel post.

  • List commentsINSTAGRAM_GET_IG_MEDIA_COMMENTS

    Lists comments on a media item.

  • Get media insightsINSTAGRAM_GET_IG_MEDIA_INSIGHTS

    Reads performance metrics for a post, reel, or carousel.

  • Get publishing limitINSTAGRAM_GET_IG_USER_CONTENT_PUBLISHING_LIMIT

    Reads how many posts you can still publish in the current window.

  • Get live mediaINSTAGRAM_GET_IG_USER_LIVE_MEDIA

    Reads media objects during a live broadcast.

  • List your mediaINSTAGRAM_GET_IG_USER_MEDIA

    Lists your posts, reels, and carousels page by page.

  • List storiesINSTAGRAM_GET_IG_USER_STORIES

    Reads your currently active stories.

  • Get messenger settingsINSTAGRAM_GET_MESSENGER_PROFILE

    Reads your profile's messaging settings.

  • List page conversationsINSTAGRAM_GET_PAGE_CONVERSATIONS

    Lists conversations for a page linked to your account.

  • Get account infoINSTAGRAM_GET_USER_INFO

    Reads your profile details and statistics.

  • Get account insightsINSTAGRAM_GET_USER_INSIGHTS

    Reads profile views, reach, and follower trends.

  • List conversationsINSTAGRAM_LIST_ALL_CONVERSATIONS

    Lists your direct message conversations.

  • List messagesINSTAGRAM_LIST_ALL_MESSAGES

    Lists the messages inside one conversation.

  • List notification appsINSTAGRAM_LIST_SUBSCRIBED_APPS

    Lists apps receiving webhook notifications for you.

Send

  • Reply to commentINSTAGRAM_POST_IG_COMMENT_REPLIES

    Posts a reply to a comment.

  • Comment on mediaINSTAGRAM_POST_IG_MEDIA_COMMENTS

    Posts a comment on a post, reel, or carousel.

  • Publish mediaINSTAGRAM_POST_IG_USER_MEDIA_PUBLISH

    Publishes a prepared container to your account.

  • Reply to mentionINSTAGRAM_POST_IG_USER_MENTIONS

    Replies to a mention of your account.

  • Send image in DMINSTAGRAM_SEND_IMAGE

    Sends an image inside an existing conversation.

  • Send DMINSTAGRAM_SEND_TEXT_MESSAGE

    Sends a text message inside an existing conversation.

Create

  • Create carousel draftINSTAGRAM_CREATE_CAROUSEL_CONTAINER

    Builds a multi-image or video carousel before publishing.

  • Create media containerINSTAGRAM_POST_IG_USER_MEDIA

    Prepares a photo, video, or reel for publishing.

Update

  • Mark messages seenINSTAGRAM_MARK_SEEN

    Marks messages in a conversation as read.

  • Update messenger settingsINSTAGRAM_UPDATE_MESSENGER_PROFILE

    Changes your profile's messaging settings.

Delete

  • Delete commentINSTAGRAM_DELETE_COMMENT

    Removes a comment from your media.

  • Delete messenger settingsINSTAGRAM_DELETE_MESSENGER_PROFILE

    Removes ice breakers or the persistent menu from your profile.

Manage

  • Enable notificationsINSTAGRAM_ENABLE_WEBHOOK_SUBSCRIPTIONS

    Turns on selected webhook notifications for your account.

Common questions

Can OptInsta instagram handle everything I need?
Instagram: Can only send direct messages in existing conversations; cannot start a new thread.
Can OptInsta instagram handle everything I need?
Instagram: Publishing and insights need an Instagram Business or Creator account connected to a page.
Can OptInsta instagram handle everything I need?
Instagram: Stories and live broadcasts can be read, but stories cannot be published through these tools.

Also works with

Last updated: 2026-09-24

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